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Brand Film

Still Point

A brand film for Auric’s flagship EV, built entirely in-engine. One unbroken move through a desert that never existed.

A brand film for Auric’s flagship EV, built entirely in-engine. One unbroken move through a desert that never existed.

Client

Auric Motors

Year

2026

Location

Synthetic · Atacama

Runtime

01:42

Services

Creative Direction, Synthetic Environment, In-Engine Cinematography, Edit, Color

Auric wanted the calm at the centre of speed. We built a film that holds a single breath while the world moves around a still car.

Auric wanted the calm at the centre of speed. We built a film that holds a single breath while the world moves around a still car.

Auric wanted the calm at the centre of speed. We built a film that holds a single breath while the world moves around a still car.

01

Challenge

Auric’s flagship shoot was grounded twice by weather and a location permit that never cleared. The launch date did not move.

02

Approach

We rebuilt the desert as a synthetic set, then directed it like a real one: blocking the move, lighting for dusk and grading on a reference monitor until it read as film, not render.

03

Outcome

Delivered in nineteen days. The hero film anchored the launch and cut down into nine social edits without a second shoot.

Stills

Establishing move, dusk pass · Hero frame, final grade · Concept board, previs 04

Establishing move, dusk pass · Hero frame, final grade · Concept board, previs 04

“They delivered a launch film we couldn’t have shot. One impossible location, three weeks, and it still reads like celluloid.”

“They delivered a launch film we couldn’t have shot. One impossible location, three weeks, and it still reads like celluloid.”

“They delivered a launch film we couldn’t have shot. One impossible location, three weeks, and it still reads like celluloid.”

Lena Ortiz · VP Brand, Auric Motors

Credits

Direction

Mara Vieira

AI Production

Jonas Keller

Edit & Grade

Sofia Lindqvist

Sound & Score

Theo Almeida

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Now booking / Q4 2026

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